Small Business,

Big Mindset  Podcast



Episode #61
Building an Ecommerce Brand

Whether you're thinking about launching an e-commerce business or are actively building one, this episode with Jamey Warren is key. A musician through and through, Jamey harnessed that creativity and ambition in growing his online career. Back in high school in El Paso, TX, Jamey and our own Joey Ramirez marched proudly in the Coronado High School (go T-Birds!) marching band…and participated in some rowdy hijinks on the side (wink, wink).

Hear how this professional musician found a way to intertwine his passion for and skills in music to create a career helping others start their own business and progress in their musical journey.

The Start

  • Professional saxophonist
  • Recording Engineer degree
  • El Paso, TX to Tempe, AZ to Boulder, CO to Bozeman, MT
  • Helped build an e-commerce website that became

The Shift

  • The jump to Shopify
  • E-commerce expert specializing in Shopify

The Strategy

  • Top tips in getting started with Shopify
  • Mistakes to avoid when managing an e-commerce business

The Action

  • How COVID inspired his new project, Groove Buds
  • Tips to compete with Amazon
  • Marketing tactics that got his business in front of the right people
  • The power of SEO in growing an e-commerce business

The Mindset

  • How high school marching band impacted his career
  • The impact of journaling each day
  • Intention - identifying his core values
  • Goals and Vision
    • Build a bed and breakfast recording studio
    • Simplifying the offer of Groove Buds
    • Have the coolest music store on the planet 

The Wrap-Up

If you could listen to one music artist for the rest of your life, who would it be? Curt Warren (his dad)

Where can people find you online?

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