Small Business,

Big Mindset  Podcast

 

 

Episode #91

Injecting Humor to Connect and Sell

Sami Miles, founder of Catchiest Copy and creator of Automatically Funny AF in Four Weeks, talks all things funny in copywriting.

When working with clients, she found that the funnest time was when they were joking around, when she could bring that humor out of them and onto paper. 

A former stand-up comic who has opened for some of the biggest names in the biz, Sami knows exactly how to inject humor into copy in just the right way.

Whether it's punching up copywriting assets,  speeches, or presentations, Sami tells us how to bridge the gap for our audience through humor. One of the tips she shares is she has her clients watch the opening jokes of their favorite comics. From there, they workshop everything from signature talks, guest teaching, webinars - even podcasts. All messaging is curated as well - launch emails, welcome sequences...they all go through her process to increase connection through laughter.

Head over here to grab Sami's '10 tips to Grab Your Audience by the Funny Bone'.

 ________

Need some help with your copywriting? Customers not converting? Not okay! Let's take your copy from 'meh' to 'marvelous'.  Check out how you can work with me here.

Placeholder Image

Subscribe

Never miss an episode! Click here to subscribe on Apple Podcasts and here to subscribe on Spotify. If what we're doing is your jam, let us know. That means the world to us and you just might get a call-out!

Placeholder Image

Create

Five simple steps that make creating content easy for anyone.

Placeholder Image

Organize

These ten tips focus on varying areas of your business to give each aspect a lift.

Placeholder Image

COVID-19

10 ways to keep your business and audience connected during uncertain times.

Subscribe to grab our weekly newsletter full of insight to grow your business.